DON DESIGN X FIRST STAGE

🌊 The Brief

First Stage, an extreme sports organisation based in North Wales, wanted to launch their own sustainable clothing line to complement their adventurous offerings — from scuba diving to coasteering. I was asked to create a set of fun, bold illustrations that captured the spirit of the activities they offer. The artwork needed to be print-friendly with a limited colour palette and a strong visual impact.

The Solution

I created four standout illustrations designed to suit t-shirts while reflecting the wild, outdoorsy energy of the brand. Using an earthy, nature-inspired palette, I kept the colour selection tight for easy and cost-effective printing, without sacrificing character or clarity.

✍️ The Process

Each design was drawn by hand using pen and ink, then scanned and digitally coloured in Photoshop — this retained the hand-drawn feel of the original drawings while prepping them for crisp, high-quality printing.