DON DESIGN X UNSWORTH CARAVAN HOLIDAYS

✨ The Brief

I was commissioned by a UK-based caravan holiday provider to create a set of bespoke illustrations for their brand-new website. With three caravans available to let — each catering to different types of holidaymakers — the artwork needed to appeal to a broad audience while staying fun and accessible.

🎨 The Solution

With no existing branding in place, I suggested starting from scratch with a custom hand-drawn logo to give the brand a cohesive visual identity. This was paired with a set of four homepage illustrations designed to make the site feel more inviting, polished, and professional — encouraging visitors to stick around and explore.

🖋️ The Process

Each illustration was hand-drawn using pen and ink, then digitally coloured in Photoshop with a carefully curated palette inspired by classic seaside tones. The client was happy with the playful, versatile aesthetic that can easily be rolled out across all future marketing — from print to socials and beyond.